Trendletter

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browser version • unsubscribe THE NEW FATHER photo by thomas straub something is happening in the world and it is something incredibly happy and positive! the archetypal man is changing and becoming increasingly keen on being a father, forcing the girlfriends to make babies, earlier and more of them. in exchange these eager fathers are taking care of their newborns and are actually FATHERING their kids. I see them all over the world, in all metropoles, in all public spaces.....they carry the kids under their arms like a piece of luggage or flat on their hands like a loaf of bread, high on their shoulders or cradled under their armpits; the body language is very different from mothers yet equally intimate and caring. but with a sense of insouciance, father all father is there! the babies seem to be very happy to rely on this forceful hero that is publicly expressing forms of tenderness. this major evolution of society is going to create a very new generation of kids that have been fathered and mothered at the same time; a fact of society never witnessed before. these children will possibly be more in harmony with the self and will be able to reach out to the role models in both gender. creating equilibrium and a new dynamic.and only god knows what will happen to the oedipus complex? yet it will also profoundly modify the man of the 21th century, focussing on family and children in engaged ways. this will create a new more tender and romantic archetype of man that is naturally slender, with longer hair, paler skin, variations of moustaches, beards and calculated stubble and a softer, more tender behavior pattern.the man of tomorrow is going through a process of emancipation. the new fathering might modify the future of our planet. liberating him from the pressure of manhood to develop the sense of fathering. and when we say fathering we also think gathering, foraging, gardening, and story telling. this new man is going to be a very different consumer with a softer and more romantic taste; dressing up in bow tie shirts and elegant cardigans, in breaded loafers and colourful velvets, in patterned jackets and redingote cuts...... opening up to a whole new world of design and fashion, accessories and cosmetics. therefore Tokyo already has a department store entirely dedicated to man and man only!Lidewij Edelkoort